last updated
January 2023
KIM MCNICHOL
Creator
TV & Movie Recs | Beauty
Family Adventure | Creator Economy
CURRENTLY AVAILABLE FOR
PR GIFTING | COLLABORATIONS |
UGC CONTENT | CREATOR PARTNERSHIP
About Me
I'm a Zillennial mom of two boys, living in the beautiful city of Los Angeles, CA.
I love creating content for brands around beauty, TV and movies, family adventures, and The Creator Economy which are content pillars that extend from my everyday life.
I co-founded a Social-TV Studio, Schoolyard, & distributed a show to Prime Video, called Burb Patrol. I also work as a Marketing Manager at a media company specializing in UGC and streaming content.
My family and I love to experience new places & go on adventures. My husband is a member of the Producers Guild of America. Our ability to create beautiful content that connects brands to their audiences through relatability, is part of what we do in our everyday work.
Family Adventure
(Travel & experiences as a family or as a mother)
IDEAL FOR HOTELS, RESORTS, AIRLINES, FAMILY ATTRACTIONS, DESTINATIONS & ACTIVITIES
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UGC results in
29%
higher conversions
than campaigns or sites without
UGC is trusted
50%
more than information from other media sources
(ie: TV, newspapers, etc.)
85%
of consumers
find visual UGC more influential than brand photos or videos
source:
KIM MCNICHOL | UGC CREATOR
IDEAL FOR MAKEUP, HAIR/SKIN-CARE, AND WELLNESS BRANDS
GRWM | PRODUCT VIDEO | REVIEW
KIM MCNICHOL | UGC Creator
TV / Movie Recommendations & Reactions
IDEAL FOR STREAMING NETWORKS, TV + MOVIE STUDIOS
KIM MCNICHOL
CREATOR ECONOMY
IDEAL FOR SOCIAL AND EDITING APPS AND EVENTS FOCUSED AROUND CREATORS & CONTENT
KIM MCNICHOL | UGC CREATOR
Is working with a UGC creator different from working with an influencer?
UGC Creators are a more efficient solution for brands looking keep up and stand out in today's demand for content. Instead of paying for advertising or awareness, brands pay for content to use for ads and social placements
Hiring a photo and video team can become extremely cost inefficient for businesses and brands, especially in a market of constant content demand.
While UGC and Influencer partnerships can overlap, Influencer Partnerships often require a larger budget and less content deliverables or access to analytics for brands to use.
KIM MCNICHOL | UGC CREATOR
LET'S WORK TOGETHER
@kimmcnichol
@kim.mcnichol
hi@kimmcnichol.com
CURRENTLY AVAILABLE FOR
PR GIFTING
COLLABORATIONS
UGC CONTENT
CREATOR PARTNERSHIP
